Motorola Connect is the accessory control and customization app. It was just updated and includes many new watch faces and a new UI. The changelog lists a more intuitive and easier to navigate interface. The new UI is large and bright and matches the Moto G and Moto X Pure Edition. Once you open the updated app you get a carousel of connected apps, and the ability to add new devices. Once you touch a device you will see device options including dock colors, watch location, and the new watch faces. New faces include Dials, Dials II, Refined, and Essential. Grab the update from the Play Store.
via Play Store