I think it's kind of funny as a commercial, but as advertising goes it takes a step away from the strength of the Droid in customization.
I'm a guy, a technical guy that holds a couple of FCC licenses kind of technical and I didn't see the point.
This is not a Neanderthal's phone. It's YOUR phone, it's a heck of a lot more customizable than the iPhone (I've had an iPod Touch for 2 years now, I'm familiar with the thing) and I don't think the commercial takes the right tack.
I don't get why females would take offense, but then if I understood women I probably wouldn't be divorced and living single for the last 18 years.
The tact I would have taken would have been a LOT different and played up the customization.
Announcer (showing a workshop/tool shed): Guys, does your tool box look like any other guy's tool box, or is it arranged the way you like it?
(Cut to a dance/party)
Announcer (showing two ladies showing up in the same outfit): Ladies, don't you just hate having the same outfit as anybody else in the place?
Customization. Personality. You know yourself like no one else can. Droid Does.
