Don't know if I got much of a deal, but I had the iPhone 4, and always was getting throttled back because of "top 5%" rule. Oddly that amount was reached when I hit 2GB, since that is the top 5% for my area. Went into Verizon and told them my situation. They bought back the iPhone 4 for $200 (only paid $199 a year ago with upgrade), plus an additional $100 off of the Maxx. So ended up with the Maxx for $349 out of pocket, kept my unlimited data, and also kept my upgrade in December. Not a great deal, but I went in thinking I would get nothing.