I didn't elaborate that well, but you get the idea. They have the marketing budget, it seems they could crush T-Mobile with it if they wanted. Though they would probably never do anything that admitted other networks might have faster LTE. Though with AWS rolling out, maybe they're not faster anyway!
If TMo is faster it's only by virtue of fewer users on their network.
You're right, VZW could crush them (show a car breaking down on the highway - no service with TMo!)...but TMo hasn't exactly been hurting VZW, at all, with this latest push. And I doubt VZW views TMo as much of a threat until they prove they can actually retain some of these new customers.
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