What people don't understand or want to accept is that their UDP contract ENDED years ago. They are no longer under contract. Verizon offered them a two year contract for unlimited data. Verizon fulfilled that contract. Verizon offered them the option of entering a new contract at the end of the two years. This time the contract did not include unlimited data, but a tiered plan. Many took that offer, but some refused and continued MONTH TO MONTH service. Verizon was under no obligation after the contract was fulfilled and they are under no obligation to provide anything except the month that you pay for. If you want to enter a new contract, you have to abide by the new contract rules as does Verizon. There is no false advertising as VZW does NOT advertise unlimited data at this time. They provided what they promised and fulfilled their part of the contract. This is absolutely NOT an FTC violation. I wish VZW did provide unlimited data now, but they don't. We are all free to take our business elsewhere if we don't like the service provided. VZW is not a monopoly, there are plenty of other options.